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Ever wondered how your skills and unique background could impact the world of tomorrow? Join our Global Marketing team and bring your passion and talent to work. 

Associate Director Integrated Marketing (100%)


Männedorf, Switzerland


Your contribution 
In the role Associate Director Integrated Marketing you will be responsible for development of the global strategic marketing plan and its successful tactical implementation. You will work closely with product and application management teams across all business units as well as regional organizations to define marketing priorities, focus areas, budgets, and timelines for internal and external marketing initiatives to achieve the desired commercial business objectives. 


It’s a management level position that includes leading and mentoring a team of Marketing Managers.


Responsibilities will include 

  • Develop a global strategic marketing plan together with Product Management and Regional Leadership, and be responsible for its tactical implementation in line with the overarching business objectives, resources, and budgets. 
  • Own go-to-market processes and guide a cross-functional group through the new product and solution launches to ensure global alignment and immediate commercial success. 
  • Define and execute global marketing campaigns in line with the pre-defined timelines and budgets. Ensure that all marketing collaterals are developed in strict compliance with Tecan global brand guidelines.  
  • Oversee key marketing and campaign performance metrics, conducting regular reviews at both global and regional levels, and taking ownership of improvements based on lessons learned. 
  • Work closely with Internal Communications and regional leadership to ensure effective dissemination of commercial and marketing updates among the sales and applications teams worldwide. 
  • Consult business units on best-in-class marketing strategies and customer advocacy programs; support development of upstream and downstream marketing competencies across the global organization. 
  • Stay ahead of industry and marketing communication trends and bring innovative approaches to marketing campaign execution.
  • Actively manage the network of external partners and agencies to ensure smooth and timely execution of marketing campaigns and initiatives. 
  • Drive teamwork and collaboration across the different business units; ensure creation of synergies and exchange of best practices 


Your background     

  • We’re not just looking for hard skills: We’re looking for people who bring their passion and talent to work.
  • Life sciences degree is a must along with further education in marketing or business administration. MBA is a strong advantage. 
  • Experience in Life Science, Diagnostics or Medical Device industry is a must; necessarily in an international environment. 
  • 10-15 years of working experience in marketing roles with an increasing responsibility; at least 3 years in a leadership position.  
  •  A broad range of marketing expertise, including strategic marketing, campaign development and execution, customer advocacy programs, digital marketing, sales force enablement, global events, etc.  
  • Track record in building marketing organizations that drive business growth through strategic planning, disciplined execution, and agile operating model. 
  • Strong leadership and coaching skills to develop talents and build marketing capabilities across the organization. 
  • Excellent English skills are a must. German or any other language would be an asset.
  • Creative and able to inspire others to go an extra mile to achieve excellence in marketing and customer communications. 
  • Willingness to travel 20-30%.


What makes working at Tecan unique 

  • The chance to make it count and to have an impact on the world of tomorrow
  • Working in an international and diverse environment 
  • The chance to grow your career within the company
  • Feel empowered by our strong and unique company culture 
  • Comprehensive compensation and benefits package


If you would like to be part of Tecan, apply today by submitting your Curriculum Vitae or Resume as well as your compensation expectation. Picture, Cover Letters, Reference Letters and Diplomas are optional. 
Only applications that fully meet our requirements will be considered.
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Our purpose. 
At Tecan we are driven to improve people’s lives and health. We do this by empowering our customers to scale healthcare innovation globally from life science to the clinic. We collaborate with our customers from early-stage innovation through project implementation and beyond. We deliver the products, services and solutions that make lab processes and medical procedures precise, reproducible and compliant. 
Stay unique and make it count. 
Our values - trust, highest standards and ambition - are the cornerstones of our business and provide the framework for Tecan's culture. We foster a positive and empowering environment where our rarest assets, our unique employees, can grow and bring their passion and talent to work.

Legal entity:  Tecan Trading AG
City:  Männedorf
Country:  CH