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Ever wondered how your skills and unique background could impact the world of tomorrow? Join our Production team and bring your passion and talent to work.
Marketing Director 100%
Shanghai ,China
Your contribution
Objective
Short term - As an integral part of the sales & marketing team to drive achievement of company targets
Long-term - To develop robust strategic & operational marketing plans to support company
Development and implementation of an effective China business development plan and marketing strategy in close coordination with the global product & strategic marketing and business units
Work with sales leaders to develop and implement business process improvement and operation plan / actions and to develop and execute clear and consistent marketing strategies for products in different market segments / applications
Effectively manage a marketing team consisting of application specialists / managers and Marcom Manager to formulate and drive relevant sales support activities e.g. product demonstrations, presentations, trade shows, product trainings, etc. in daily basis ·
Responsibilities
- Definition of market and sales / pricing strategies by customer segments, products and applications in collabo-ration with Global Business Units and local sales leaders to define relevant product and market strategies
- Be an important channel to regularly communicate with Global Product & Business teams on local market trends and market needs
- Work with sales leaders to develop field sales actions plan for various market segments
- Actively involve in the annual budget planning process and mid range strategic planning
- Oversee the development and production of marketing communications materials and tools e.g. brochures, advertisements, company website and trade events, etc.
- Daily management of the applications team to deliver effective sales support activities in the market
- Work with sales leaders on the development of KOL programs and retention of KOLs
- Regular report to the company on sales trend / price analysis and recommend actions for improvement
- Regular update to the company on market competition development
- Set up "new product launch" process and develop effective product launch plan to support new product launches
- Be responsible for the business performance of key products in the market. Possessing indepth knowledge about the life science research and diagnostic market segments
- Formulation and execution of marketing strategies for key products in the market
- Control and efficient use of company resources to support the achievement of sales and operational targets
- Provide coaching and supervisions for the team and develop appropriate development programs for key talents
Your background
We’re not just looking for hard skills: We’re looking for people who bring their passion and talent to work.
- Master in Life Science subjects with equivalent 7-10 years of relevant experience
- Excellent leadership and communication skills
- Pre-launch product development skills
- Project management skills
- Fluent in both verbal and written English
What makes working at Tecan unique
- The chance to make it count and to have an impact on the world of tomorrow
- Working in an international and diverse environment
- The chance to grow your career within the company
- Feel empowered by our strong and unique company culture
- Comprehensive compensation and benefits package
Join Tecan, a great place to work! Read about our recent certification from Great Place to Work.
We’re looking forward to receiving your application online. Please submit your CV or resume (w/o picture and w/o cover letter, reference letters and diplomas are optional).
Only applications that fully meet our requirements will be considered.
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